`

TOP NEWS IN MEDIA, MARKETING AND ADVERTISING

Kantar

India’s most valuable brands collectively reach valuation of $523.5 billion: Kantar report

Durga Chakraborty

Durga Chakraborty joins Dainik Bhaskar Group as Corporate Sales Head – South India

Neil French, Sagar Mahabaleshwarkar

My first encounter with Neil French

Henkel, WPP

WPP Media consolidates Henkel’s media business across Europe

UFO

UFO Moviez and Miraj Cinemas forge partnership

Marketing Initiative

DTH

DTH operators report another weak quarter as subscriber decline deepens in Q2 FY26

Test

Xiaomi India appoints Sandeep Singh Arora as Chief Business Officer

Marketing Initiative

Test

Sargun Mehta, Ravie Dubey announce Dreamiyata Dramaa to rival Korean, Pakistani shows

Latest News

Cart

Post-Diwali Reset: How quick commerce platforms are sustaining festive momentum

Parle-G, Chhath Puja

Parle-G strikes an emotional chord with its Chhath Puja campaign

D2C

Has festive 2025 signalled a turning point for D2C marketing?

retail media

Retail media steals festive spotlight with Rs 2,000 crore AdEx

GST overhaul, festive season, AdEx

Why GST overhaul & festive season didn’t spark AdEx revival?

Henkel, WPP

WPP Media consolidates Henkel’s media business across Europe

Sumit Awasthi

Senior TV journalist Sumit Awasthi quits NDTV

Nora Fathehi

Nora Fatehi shares spotlight with Ed Sheeran and Cynthia Erivo

Nov 20, 2025 5:58 PM

BBC

Odisha: 'The Sky Now Lies to us': Changing Rainfall Patterns Erasing Koraput’s Traditional

Nov 20, 2025 1:58 PM

Piyush Pandey

News-Update: How Technology Shapes How We Move, Speak, Think

Nov 20, 2025 1:48 PM

READ E-PAPER

People Movement

Sheryl Sandberg has been on Meta's board for 12 years; she stepped down as COO in June

Nov 19, 2025 3:48 PM

Sheryl Sandberg has been on Meta's board for 12 years; she stepped down as COO in June

Ruth Sun appointed as Managing Director for Google Cloud – Korea

Nov 19, 2025 3:10 PM

Ruth Sun appointed as Managing Director for Google Cloud – Korea

Sony LIV partners with YouTube to offer subscriptions

Nov 18, 2025 12:45 PM

Sony LIV partners with YouTube to offer subscriptions

festive-season

Post-Diwali Reset: How quick commerce platforms are sustaining festive momentum

15 hours ago

Post-Diwali Reset: How quick commerce platforms are sustaining festive momentum

Parle-G strikes an emotional chord with its Chhath Puja campaign

15 hours ago

Parle-G strikes an emotional chord with its Chhath Puja campaign

Has festive 2025 signalled a turning point for D2C marketing?

15 hours ago

Has festive 2025 signalled a turning point for D2C marketing?

Retail media steals festive spotlight with Rs 2,000 crore AdEx

15 hours ago

Retail media steals festive spotlight with Rs 2,000 crore AdEx

Why GST overhaul & festive season didn’t spark AdEx revival?

15 hours ago

Why GST overhaul & festive season didn’t spark AdEx revival?

EDITOR'S PICK

My first encounter with Neil French

My first encounter with Neil French

WPP Media consolidates Henkel’s media business across Europe

WPP Media consolidates Henkel’s media business across Europe

Senior TV journalist Sumit Awasthi quits NDTV

Senior TV journalist Sumit Awasthi quits NDTV

Nora Fatehi shares spotlight with Ed Sheeran and Cynthia Erivo

Nov 20, 2025 5:58 PM

Nora Fatehi shares spotlight with Ed Sheeran and Cynthia Erivo

How Gen Z is reshaping holiday marketing — and what brands can do about it

Nov 20, 2025 2:52 PM

How Gen Z is reshaping holiday marketing — and what brands can do about it

How Unilever is pushing sports marketing beyond broadcast convention

Nov 20, 2025 2:35 PM

How Unilever is pushing sports marketing beyond broadcast convention

International News

How AI is Reshaping Marketing

Saatchi & Saatchi names Leif Stromnes Chief Strategy Officer for ANZ

How AI is Reshaping Marketing

How Gen Z is reshaping holiday marketing — and what brands can do about it

How AI is Reshaping Marketing

How Unilever is pushing sports marketing beyond broadcast convention

How AI is Reshaping Marketing

Disney+ launches festive campaign championing ‘A Lifetime of Great Stories’

Industry-Briefing

Article 1

My first encounter with Neil French

Article 1

India’s most valuable brands collectively reach valuation of $523.5 billion: Kantar report

Article 1

DTH operators report another weak quarter as subscriber decline deepens in Q2 FY26

Article 1

South India rises as Ground Zero for India’s EV marketing playbook

Article 1

Dhara launches ‘Mann Ka Khao’ campaign

Article 1

06-October-2025

Boardroom Super Stars Now in Ads

e4m zest

Future-Ready Media Agencies Take Center Stage at e4m Confluence 2025

1 day ago

Future-Ready Media Agencies Take Center Stage at e4m Confluence 2025

View Gallery

Share Share Share Share Share

hosts 9th Indian Content & Marketing Awards test

27-December-2024

hosts 9th Indian Content & Marketing Awards test

View Gallery

Share Share Share Share Share

The Hindu Launches Match Point Sports Quiz 2024 in Mumbai

28-October-2024

The Hindu Launches Match Point Sports Quiz 2024 in Mumbai

View Gallery

Share Share Share Share Share

Exchange4Media hosts Pitch BrandTalk

20-October-2024

Exchange4Media hosts Pitch BrandTalk

View Gallery

Share Share Share Share Share

Winners of ICMA 2024

23-December-2024

Winners of ICMA 2024

View Gallery

Share Share Share Share Share

E4m Hosts 10th Edition Of Maddies 2024 in Mumbai

12-December-2024

E4m Hosts 10th Edition Of Maddies 2024 in Mumbai

View Gallery

Share Share Share Share Share

Honouring the best of the South: IMA 2024

10-September-2024

Honouring the best of the South: IMA 2024

View Gallery

Share Share Share Share Share

LAQSHYA HONOURS TOP MARKETERS

10-September-2024

LAQSHYA HONOURS TOP MARKETERS

View Gallery

Share Share Share Share Share

Awards Recognise Talent in OTT Space

10-September-2024

Awards Recognise Talent in OTT Space

View Gallery

Share Share Share Share Share

E4M puts the spotlight on BFSI

10-September-2024

E4M puts the spotlight on BFSI

View Gallery

Share Share Share Share Share

e4m VIDEO

Nikhita Gandhi Exclusive: On her journey,Bollywood Chartbusters & Going Global with The Hello Group

Nikhita Gandhi Exclusive: On her journey,Bollywood Chartbusters & Going Global with The Hello Group

Nikhita Gandhi Exclusive: On her journey,Bollywood Chartbusters & Going Global with The Hello Group

Boutique, bold, and strategic:Tarunjeet Rattan on the next decade of PR

Why Turning Data into Decisions is Still Hard test

Godrej Creative Lab Wins Silver Lion for ‘Naga Saint Eye Test’ at Cannes Lions 2025

Rahul Dravid & Arundhati Bhattacharya on AI, Agentforce & Why Trust Drives Salesforce India

Building Communities Into Loyal Customers

Rising Stars RUUH & JOH Discuss Their Journey and Trending Netflix Soundtracks

MOST READ STORY

Article 1

Ashish Sehgal likely to join Times TV Network as CEO

Article 1

South India rises as Ground Zero for India’s EV marketing playbook

Article 1

Beyond Buzzwords: How 2025 Redefined Communication

Article 1

Deepinder Goyal’s “mystery forehead device” sparks social media frenzy

Article 1

Sony LIV partners with YouTube to offer subscriptions

INTERVIEW

Saatchi & Saatchi names Leif Stromnes Chief Strategy Officer for ANZ

Nov 21, 2025

Saatchi & Saatchi names Leif Stromnes Chief Strategy Officer for ANZ

Trump signs bill to compel release of more Epstein documents

Nov 20, 2025

Trump signs bill to compel release of more Epstein documents

Only 11 Brands Clear 3% Recall in India’s ₹20,000-Crore Digital Video Ad Marketed By OK

Nov 20, 2025

Only 11 Brands Clear 3% Recall in India’s ₹20,000-Crore Digital Video Ad Marketed By OK

TRENDING TOPIC

Piyush People-Movement Advertising Digital media

STAY CONNECTED

1481091

Facebook Likes

389811

X Followers

1510271

Linkedin

156901

Youtube Subscribers

880361

Instagram Followers

42751

Whatsapp

GUEST COLUMN

Aalok Bhan

4 days ago

Why GST overhaul & festive season didn’t spark AdEx revival?

neeraj singh

Dec 26, 2024

Sleigh-ing It: The best Christmas ads of 2024

Aalok Bhan

Dec 04, 2024

Ullu’s IPO delayed, but hope to launch it by March 2025: Vibhu Agarwal

Aalap Desai

Sep 30, 2024

Made of Noise

Anirban Banerjee

Sep 27, 2024

IB test news article

Television

Saatchi & Saatchi names Leif Stromnes Chief Strategy Officer for ANZ

Nov 21, 2025

Saatchi & Saatchi names Leif Stromnes Chief Strategy Officer for ANZ

Leif Stromnes will commence the role in January 2026

Trump signs bill to compel release of more Epstein documents

Nov 20, 2025

Trump signs bill to compel release of more Epstein documents

BookMyShow Live launches ‘Sicko Leave’ campaign ahead of Travis Scott’s Mumbai show

Nov 17, 2025

BookMyShow Live launches ‘Sicko Leave’ campaign ahead of Travis Scott’s Mumbai s...

Star–Zee arbitration: Will the case rewrite rules of sports rights market?

Nov 14, 2025

Star–Zee arbitration: Will the case rewrite rules of sports rights market?

Walt Disney reports $107M drop in linear network income due to Star India restructuring

Nov 14, 2025

Walt Disney reports $107M drop in linear network income due to Star India restru...

Digital

WPP Media consolidates Henkel’s media business across Europe

Nov 21, 2025

WPP Media consolidates Henkel’s media business across Europe

WPP Media will lead Henkel’s digital media activation across all 30 markets in Europe out of Düsseldorf and London

Rightwing-Rightwing ‘Bhai Bhai: Who Fears Javed Akhtar?

Nov 20, 2025

Rightwing-Rightwing ‘Bhai Bhai: Who Fears Javed Akhtar?

Wedding bells are ringing: Brands channel 40% ad spends to join the party

Nov 17, 2025

Wedding bells are ringing: Brands channel 40% ad spends to join the party

Sintex: Clean by Design

Nov 14, 2025

Sintex: Clean by Design

e4m Media Ace Awards: Shantanu Sirohi awarded ‘Network Digital Head Of The Year’ honour

Nov 12, 2025

e4m Media Ace Awards: Shantanu Sirohi awarded ‘Network Digital Head Of The Year’...

Out of Home

Nov 20, 2025

OPPO India launches Find X9 Series with new ‘Make Your Moment’ brand campaign

OPPO India launched the much-awaited OPPO Find X9 Series with its latest brand campaign, ‘Make Your Moment’. The film celebrates a vibrant generation...

From Kadhais to Karaoke Trams: OOH ads that lit up October

Nov 14, 2025

From Kadhais to Karaoke Trams: OOH ads that lit up October

India’s OOH market outpaces global growth at 5.8% — What’s fueling the surge?

Nov 11, 2025

India’s OOH market outpaces global growth at 5.8% — What’s fueling the surge?

Signify celebrates Ganesh Chaturthi with 16-feet illuminated modak

Sep 09, 2024

Signify celebrates Ganesh Chaturthi with 16-feet illuminated modak

BMC appoints Dr Vipin Sharma as Additional Municipal Commissioner; assigns advtg dept

Sep 05, 2024

BMC appoints Dr Vipin Sharma as Additional Municipal Commissioner; assigns advtg...

Print

Two couples and a baby: Punjab drug addiction tragedy has new victims

Nov 20, 2025

Two couples and a baby: Punjab drug addiction tragedy has new victims

Parents accused of selling a three-month-old arrested, along with the couple who say they “adopted” him. The HC has asked what happens to the child

Bharat’s Chatbot Boom: AI Agents Speak Indian Languages and Reshape Jobs

Nov 17, 2025

Bharat’s Chatbot Boom: AI Agents Speak Indian Languages and Reshape Jobs

Rs 500-cr boost for Print likely as DAVP hike plan may prompt states to revise ad rates

Nov 14, 2025

Rs 500-cr boost for Print likely as DAVP hike plan may prompt states to revise a...

Jagran Prakashan reports strong Q2 profit growth of 37%

Nov 14, 2025

Jagran Prakashan reports strong Q2 profit growth of 37%

Nov 11, 2025

Vivek Kataria appointed Brand Lead at Amazon Music

Radio

UFO Moviez and Miraj Cinemas forge partnership

Nov 21, 2025

UFO Moviez and Miraj Cinemas forge partnership

As part of this alliance, UFO Moviez secures exclusive advertising rights across 239 Miraj screens

Rewriting History: Cinema the New Archive of Power

Nov 20, 2025

Rewriting History: Cinema the New Archive of Power

Sakal: Driving Growth in the Digital Age

Jul 01, 2025

Sakal: Driving Growth in the Digital Age

Is Attention the New Ad Currency?

Jul 01, 2025

Is Attention the New Ad Currency?

Spotify Hits Launches In India, Celebrating Nine Innovative Campaigns

Dec 02, 2024

Spotify Hits Launches In India, Celebrating Nine Innovative Campaigns

OUR PROPERTIES